Facebook Page Setup & Growth Strategy | Rebrand Identity | Content Creation | Website Copy & Web Design (Coming Soon)

Dirty Lil’ Secret is a bold and unapologetic lifestyle brand seeking to expand its online presence and connect with its target audience through a strong, consistent brand identity. The project involved setting up and optimizing the brand’s Facebook page, creating a growth strategy, rebranding its visual identity, and developing original content aligned with its personality and voice. Website copywriting and full web design are scheduled for the next project phase.

The brand’s existing online presence lacked cohesion and strategic direction. Its visual identity was underdeveloped, and there was no unified tone or content plan to attract and engage the intended audience. The goal was to create a memorable, high-impact identity and content strategy that would stand out in a competitive digital landscape.

Facebook Page Setup & Growth Strategy: Built a fully optimized Facebook page with branded visuals, keyword-rich descriptions, and integrated contact options. Developed a content calendar and posting schedule to boost engagement and reach.

Rebrand Identity: Created a fresh, bold visual identity with typography, color palette, and graphic elements that captured the brand’s edgy personality.

Content Creation: Designed and curated social media posts, blending high-quality visuals with compelling copy to reflect the brand’s voice.

Website Copy & Web Design (Coming Soon): Drafting persuasive, personality-driven web copy and a bold, user-friendly website design to unify the brand across platforms.